The exclusive, two-day Bugatti seminar offered a group of enthusiasts, limited to just 16 participants, unique insights into one of the world’s most fascinating car brands. One highlight was a private tour including access to the non-public areas of the Loh Collection and to (still) secret exhibits. The lectors were Bugatti chief designer Achim Anscheidt, automotive historian and Bugatti specialist Julius Kruta and Professor Wolfgang Henseler, expert on the design of the future and head of the Nationales Automuseum’s educational campus. The recognized luminaries lectured on the myth, history and future of Bugatti – from its foundation in 1909 to the 16-cylinder era and the digital tomorrow. Naturally, the focus was also on the most important personalities behind the luxury brand: company founder Ettore Bugatti, his equally ingenious son Jean, the fanatical Bugatti collectors Fritz and Hans Schlumpf and the visionary VW patriarch Ferdinand Piëch.
